Alicia is a dynamic marketing and brand-building guru turned Certified Health Coach. After 15 years working in the corporate world for brands like Red Bull and AMC, she escaped to New York City to attend the Institute for Integrative Nutrition in 2009, and her passion for improving the health of America began. Alicia’s mission is to inspire others to seek a balanced life, so they can thrive instead of survive. Her focus is on choosing food, fitness, relationships, thoughts and fun that energize life, knowing that we are all uniquely perfect. She is in her element around corporate wellness, celiac and food intolerance, balance retreats and workshops. Alicia loves growing food, cooking at home, supporting working moms with meal planning, drinking green juice, hiking and showing some big love to her two boys.